Top 10 B2B Marketing Agencies in Singapore (2026)

1. OOm Asia

OOm runs lead generation for mid-market B2B tech firms, mostly SaaS and FinTech. They use a proprietary tiered bidding structure on Google Ads and Microsoft Ads, combined with LinkedIn Matched Audiences. In 2025, they shifted 100% of B2B campaigns to GA4-verified conversion paths. Their Q3 2025 client report shows a median cost-per-lead of SGD 78 on Search for enterprise software verticals. They also manage local service area pages in SG, MY, and ID markets. Their one thing? They will not touch brand awareness budgets; everything is tied to a form fill or booked demo.

2. First Page

First Page is a paid media agency that specialises in B2B SaaS and professional services, with heavy use of 6sense and Demandbase ads to overlay account-based segmentation on top of standard search and social. For 2026, their pitch is “cookieless-ready identity graphs” — they run first-party data ingestion via client CRMs (Salesforce and HubSpot) and match it against clean room data from Google and Meta. Their Singapore team runs weekly agile sprints on ad creative variations, specifically testing CTA toggles: “View Pricing,” “Talk to Sales,” and “Request API Access.” A 2025 audit they published shows an average CAC reduction of 31% across 14 SG-based B2B clients within 90 days.

3. Mutant Communications

Mutant is a B2B content and branding shop that builds message architecture for tech companies entering Southeast Asia from the US and Europe. They do not run ads. They produce technical whitepapers, on-site SEO copy, and sales enablement decks. Their niche is translating Singapore-headquartered clients’ products into localized messaging for Malaysian and Indonesian enterprise buyers. In 2025 they formalized their “ASEAN Messaging Matrix” — a document that maps legal, banking, and telecom compliance terms across SG, MY, ID, and TH. They are a good pick if your product is boring (security compliance, infrastructure software) and you need a story that engineers at regulated firms will actually read.

4. Redhill Communications

Redhill is a full-stack PR and content agency that has an unusual strength in B2B crisis management and policy-driven announcements in Singapore, relating to PDPA, IMDA notification rules, and MAS regulatory changes. They have a specific unit called “Corporate Narrative Desk” that builds press release infrastructure for B2B fintech clients. For 2026, they are telling clients to plan on 45-day news-cycle lead times because government relations and regulatory press releases in Singapore require internal compliance review by the client’s legal team. They own a regional wire distribution network across Singapore, Malaysia, and the Philippines, bypassing expensive global wires for regional coverage.

5. The Hoffman Agency

Hoffman’s Singapore office is purely B2B tech and focuses on international press relations. Their core deliverable is media relations for enterprise hardware vendors, semiconductor firms, and cloud platform providers. They invest in real-person journalist contact maps, not blast databases. For 2026, their Asia-Pacific team is pushing “Engineering Journalism”: getting their clients’ devs and CTOs to write technical articles for publications like The Stack and TechWire Asia, instead of relying on corporate quotes. Their success metric is share of voice within a defined vertical media bucket, measured monthly via Cision-backed monitoring.

6. Archetype Singapore

Archetype is a global PR and comms agency with a large Singapore team that specializes in B2B enterprise launches: new APAC headquarters, data center openings, or major partnership announcements. Their Singapore operation has an in-house production studio for video case studies, and their analysts run quantitative media measurement using Muck Rack and trended monthly impression reports. For 2026, they are pushing “local proof points” — meaning if you have two customers in the Philippines and one in Thailand, they will build a regional campaign around those proofs, not your global brand narrative.

7. Merkle Singapore

Merkle is a data-driven customer experience agency that works with B2B companies requiring serious CRM and lifecycle marketing. Their core Singapore offering is marketing automation implementation on Oracle Eloqua and Salesforce Marketing Cloud. Their B2B practice builds lead scoring models based on firmographic data from Dun & Bradstreet, matched against the client’s own behavioral data. In 2025 they completed an implementation for a global logistics software firm, reducing manual lead triage by 800+ hours monthly. For 2026, they are emphasizing CDP-style data unification — tying web, email, and field sales notes into one profile that supports WhatsApp Business API outreach in SEA.

8. Gushcloud International

Gushcloud is known for consumer influencers, but their B2B unit, Gushcloud Business, sells industry-specific thought leadership campaigns: LinkedIn creator collaborations, podcast sponsorships (The Business Times, MoneyFM), and senior-executive branding for tech founders. Their deliverables are structured with clear outputs: 4 sponsored LinkedIn posts, 2 podcast sessions, 1 webinar panel slot. They charge on a per-asset cost, not a retainer. This is useful for a B2B CEO who wants personal brand visibility in Singapore and ASEAN before a product launch, without hiring a full corporate comms team.

9. MediaOne Marketing

MediaOne is a local SG agency running search and social PPC for B2B services companies: corporate secretarial firms, recruitment agencies, and IT managed service providers. Their operational strength is granular keyword mapping using Google Keyword Planner and manual negative keyword curation — they maintain a negative keyword bank of over 200,000 non-commercial terms (e.g., “salary”, “free”, “career”, “supervisor”) across their B2B accounts. Their 2025 average B2B search CPL was SGD 85–110 across their client portfolio. They offer an open reporting dashboard (Looker Studio) to every client with ad spend above SGD 5k/month.

10. CubanEight

CubanEight is a digital agency in Singapore focusing on B2B website development and conversion rate optimization (CRO) for clients in the industrial and supply chain sectors. Their key asset is their B2B conversion engineering team, which runs heatmaps, session recordings (using Hotjar and Microsoft Clarity) and session replays. Their pitch is that B2B websites are the largest ignored asset in the region. In 2025 they rebuilt the web platform for a regional industrial parts distributor, improving form submission rate from 1.8% to 4.2% within three months. For 2026 they are launching a pay-for-performance CRO retainer for B2B clients spending above SGD 10k/month on paid media.